Online from: 2011
Information: About this Collection
|Title:||An unforgettable journey: a story of corporate-social transformation of Huntsman Tioxide (Malaysia)|
|Author(s):||Nik Maheran Nik Muhammad (Associate Professor at the Universiti Teknologi Mara, Kelantan, Malaysia), Marhaini Hassan (Senior Lecturer at the Universiti Teknologi Mara, Kelantan, Malaysia), Suryani Awang (Senior Lecturer at the Universiti Teknologi Mara, Kelantan, Malaysia), Anidzan Ariffin (Senior Lecturers at the Universiti Teknologi Mara, Kelantan, Malaysia)|
|Citation:||Nik Maheran Nik Muhammad, Marhaini Hassan, Suryani Awang, Anidzan Ariffin, "An unforgettable journey: a story of corporate-social transformation of Huntsman Tioxide (Malaysia)", Emerald Emerging Markets Case Studies Collection, (2011)|
|Keywords:||Decision making, Huntsman Tioxide, Leadership, Malaysia, Transformation|
|Article type:||Case study|
|DOI:||10.1108/20450621111187362 (Permanent URL)|
|Publisher:||Emerald Group Publishing Limited|
|Acknowledgements:||Disclaimer. This case is written solely for educational purposes and is not intended to represent successful or unsuccessful managerial decision making. The author/s may have disguised names; financial and other recognizable information to protect confidentiality.|
Title – An unforgettable journey: a story of corporate-social transformation of Huntsman Tioxide (Malaysia)
Subject area – Leadership style and organizational change.
Study level/applicability – The case study level is rated medium to difficult depending on the depth of the analysis undertaken. Managers and executives who undergo training in leadership related issues will benefit from the case study through development of analytical- and decision-making skills. In addition, this case study is written for high level managers and postgraduate students in business courses.
Case overview – This case study revolves around a man whose name is Rozano Saad. He was a man with strong will, imagination, and ready to explore the new world of Huntsman Tioxide. To him, development of people was necessary. Development of people is the process of getting people to progress from dependent to socially and economically self-reliant. This man with positive views saw difficulties with enthusiasm and noted obstacles as opportunities. He was brave enough to go that extra mile into moulding the organization in the “right pattern.” He was an optimistic angel who was sent to the bleak area of Teluk Kalong, though others might just pack their bags and leave. He was eager for improvement and never stopped looking for ways to make the situation better.
Expected learning outcomes – The target users of the case study are expected to:
Supplementary materials – Teaching notes.
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