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Emerald Emerging Markets Case Studies

ISSN: 2045-0621

Online from: 2011

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Gazi: what's next?

Document Information:
Title:Gazi: what's next?
Author(s):Vasilika Kume (Professor in the Faculty of Economy, Tirana University, Tirana, Albania.)
Citation:Vasilika Kume, "Gazi: what's next?", Emerald Emerald Emerging Markets Case Studies, (2011)
Keywords:Change management, Company culture and philosophy, Entrepreneurialism, Leadership, Transition economies
Article type:Case study
DOI:10.1108/20450621111172395 (Permanent URL)
Publisher:Emerald Group Publishing Limited
Acknowledgements:Vasilika Kume prepared this case under the supervision of Professor Derek Abell. Professor Abell is an Academic Director of the IMTA Case Writing Module. He is at the same time founding President and Professor emeritus, ESMT-European School of Management and Technology, Germany. This case is prepared as the basis for class discussion rather than to illustrate either effective or ineffective handling of an administrative situation. Disclaimer. This case is written solely for educational purposes and is not intended to represent successful or unsuccessful managerial decision making. The author/s may have disguised names; financial and other recognizable information to protect confidentiality.

Title – Gazi: what's next?

Subject area – Entrepreneurial issues with sub-themes on leadership, decision making, environmental scanning and strategic management, change management.

Study level/applicability – Undergraduate business and management; MBA/Master's management courses.

Case overview – The case “Gazi,” examines the life, career and leadership style of a successful entrepreneur. In Gazi case we meet a 25-year-old guy who understood instinctively how to bring markets and products together. His first endeavor was selling spare parts, together with his family members. With time passing he is engaged in a number of ventures, all of them successful. It is the case when an entrepreneur is in a crossroad: he possesses the necessary finances but lacks ideas. The question is: what's next?This case illustrates the management challenges faced in moving from a very centralized economy to a free market one. It also raises issues having to do with the management of changes that are viewed as radical by those being affected.

Expected learning outcomes – The goal is for students to assess the characteristics of a leader and entrepreneur, and try to provide solutions to dilemmas that accompany it.Next goal is studying the Albanian business environment, and achievements to date presented, to provide suggestions on the strategy that should follow Gazi, as well as alternatives to the appropriate business.

Supplementary materials – Teaching notes.

Icon: Teaching notes.

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