Purchasing Ethics of Entrepreneurship Self-Concept and Religiosity and Moral Intensity in Lotte Mart South Jakarta, Indonesia
Modeling Economic Growth in Contemporary Indonesia
ISBN: 978-1-80262-432-8, eISBN: 978-1-80262-431-1
Publication date: 26 May 2022
Abstract
Retail or entrepreneurial shops support economic growth, conducting studies in this area is needed. Our study examines whether the buyers have moral intensity, religious beliefs, and self-concept affect purchase ethics. Using quantitative analysis, we employ 150 respondents, consisting of 94 women and 56 men; the analysis tool used is the structure equation modeling model. The results showed that moral intensity influences religiosity. Moral intensity does not affect self-concept, but religiosity stimulates self-concept, and self-concept impacts purchasing ethics. The limitations of this study have not tested the ethical attitudes of retailers, and respondents are very limited.
Keywords
Citation
Ruswanti, E., Hapsari, N.P. and Januarko, M.U. (2022), "Purchasing Ethics of Entrepreneurship Self-Concept and Religiosity and Moral Intensity in Lotte Mart South Jakarta, Indonesia", Sergi, B.S. and Sulistiawan, D. (Ed.) Modeling Economic Growth in Contemporary Indonesia (Entrepreneurship and Global Economic Growth), Emerald Publishing Limited, Leeds, pp. 81-94. https://doi.org/10.1108/978-1-80262-431-120221006
Publisher
:Emerald Publishing Limited
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