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To spend or to save? The role of time perspective in the saving behavior of children

Agata Trzcińska (Agata Trzcińska, Katarzyna Sekścińska and Dominika Maison are all based at the Faculty of Psychology, University of Warsaw, Warszawa, Poland)
Katarzyna Sekścińska (Agata Trzcińska, Katarzyna Sekścińska and Dominika Maison are all based at the Faculty of Psychology, University of Warsaw, Warszawa, Poland)
Dominika Maison (Agata Trzcińska, Katarzyna Sekścińska and Dominika Maison are all based at the Faculty of Psychology, University of Warsaw, Warszawa, Poland)

Young Consumers

ISSN: 1747-3616

Article publication date: 11 April 2022

Issue publication date: 19 October 2022

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Abstract

Purpose

This study aims to focus on the possibility of promoting saving behaviors in children by activating a future time perspective (TP) in their thinking.

Design/methodology/approach

An experimental study of 8- to 11-year-old children (N = 212) was conducted in which future and present hedonistic TPs were induced.

Findings

The results suggest that inducing a future TP can modify children’s financial behavior, making them more inclined to save their money. However, the induction of a present hedonistic TP had no significant effect on children’s financial decisions.

Originality/value

This study improves current theoretical knowledge concerning the effectiveness of psychological interventions in fostering saving behaviors in children and answers the question posed of how the economically desirable behavior of saving may be enhanced in children. Thus, inducing a future TP in children by showing them the benefits of focusing on the future might constitute a useful means of strengthening children’s saving abilities.

Keywords

Acknowledgements

The current project was supported by the resources of the Polish National Science Centre, grant number. DEC-2013/11/B/HS6/01163. The funding source had no involvement in the study’s design, the collection, analysis and interpretation of data, writing of the report, or in the decision to submit the article for publication.

Citation

Trzcińska, A., Sekścińska, K. and Maison, D. (2022), "To spend or to save? The role of time perspective in the saving behavior of children", Young Consumers, Vol. 23 No. 4, pp. 497-511. https://doi.org/10.1108/YC-11-2021-1421

Publisher

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Emerald Publishing Limited

Copyright © 2020, Emerald Publishing Limited

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