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Retailing trends in the USA: competition, consumers, technology and the economy

William R. Swinyard (Director of the Institute of Retail Management and Holder of the Fred G. Meyer Chair of Retailing, Marriott School of Management, Brigham Young University, Provo, Utah, USA)

International Journal of Retail & Distribution Management

ISSN: 0959-0552

Article publication date: 1 September 1997

5678

Abstract

During the past decade significant changes have been occurring in the US retail market. Among the principal changes are those in competition, consumers, technology and the economy. Changes in these areas are reflected in trends in retail practice. Reviews the underlying changes that have been occurring along with their corresponding retailing trends, which include micromarketing, globalization, new retail formats, quick response and ethnic retailing.

Keywords

Citation

Swinyard, W.R. (1997), "Retailing trends in the USA: competition, consumers, technology and the economy", International Journal of Retail & Distribution Management, Vol. 25 No. 8, pp. 244-255. https://doi.org/10.1108/09590559710178329

Publisher

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MCB UP Ltd

Copyright © 1997, MCB UP Limited

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