Retailing trends in the USA: competition, consumers, technology and the economy
International Journal of Retail & Distribution Management
ISSN: 0959-0552
Article publication date: 1 September 1997
Abstract
During the past decade significant changes have been occurring in the US retail market. Among the principal changes are those in competition, consumers, technology and the economy. Changes in these areas are reflected in trends in retail practice. Reviews the underlying changes that have been occurring along with their corresponding retailing trends, which include micromarketing, globalization, new retail formats, quick response and ethnic retailing.
Keywords
Citation
Swinyard, W.R. (1997), "Retailing trends in the USA: competition, consumers, technology and the economy", International Journal of Retail & Distribution Management, Vol. 25 No. 8, pp. 244-255. https://doi.org/10.1108/09590559710178329
Publisher
:MCB UP Ltd
Copyright © 1997, MCB UP Limited