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Upgrading to full‐package apparel manufacturing for small businesses in Mexico

Tasha L. Lewis (International Manufacturing Unit, New York, NY, USA)
Marsha A. Dickson (Kansas State University, Manhattan, Kansas, USA)

Journal of Fashion Marketing and Management

ISSN: 1361-2026

Article publication date: 1 June 2003

1705

Abstract

Case studies were conducted with two small apparel businesses in Mexico to determine the physical and human resources critically influencing full‐package apparel manufacturing and export. Data analysis deductively focused on the use of local resources, the role of technology, understanding of the export market and the ability to develop a product suitable for that market, business skills needed for production and delivery, and availability of capital. Based on the results, a study guide was developed for use by individuals, small business owners, cooperatives, and communities as they promote development and job creation in Mexico through apparel production and export under NAFTA.

Keywords

Citation

Lewis, T.L. and Dickson, M.A. (2003), "Upgrading to full‐package apparel manufacturing for small businesses in Mexico", Journal of Fashion Marketing and Management, Vol. 7 No. 2, pp. 138-162. https://doi.org/10.1108/13612020310475447

Publisher

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MCB UP Ltd

Copyright © 2003, MCB UP Limited

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