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Hog insurance adoption and suppliers' discrimination: A bivariate probit model with partial observability

Ying Cao (Charles H. Dyson School of Applied Economics and Management, Cornell University, Ithaca, New York, USA)
Yuehua Zhang (College of Public Administration, Zhejiang University, Hangzhou, P.R. China)

China Agricultural Economic Review

ISSN: 1756-137X

Article publication date: 4 May 2012

450

Abstract

Purpose

This paper explored factors that impact insurance choices of demand (farmers) and supply (insurance companies) side, respectively.

Design/methodology/approach

Specially designed survey questions allow one to fully observe the demand tendency from farmers and partially observe the supply tendency from insurance companies. Using bi‐vairate probit model, a joint estimation of insurance decisions of both supply and demand sides suggested that factors perform different roles in affecting insurance participation.

Findings

Farmer's age and education have positive impacts on insurance demand, but are indifference to insurance providers. Insurance suppliers care about farmers' experience in the fields when providing insurance services, however, on the demand side, farmers' experience occasionally results in overconfidence and hence, impedes farmers' insurance purchasing. Production scales, proxy by sow inventory, are put more weight by farmers than insurance suppliers when making decisions. Production efficiency measures perform as incentives for farmers to purchase insurance. While suppliers prefer customers who use vaccine, farmers tend to treat vaccine as a substitute for insurance to prevent disease risk.

Social implications

Results from bi‐vairate probit model offer deeper understandings about livestock insurance choices and provide further insights to improve policy design and promote participation.

Originality/value

The study designed a special questionnaire and firstly used bi‐vairate probit model to offer more understandings about demand and supply sides of livestock insurance.

Keywords

Citation

Cao, Y. and Zhang, Y. (2012), "Hog insurance adoption and suppliers' discrimination: A bivariate probit model with partial observability", China Agricultural Economic Review, Vol. 4 No. 2, pp. 233-255. https://doi.org/10.1108/17561371211224809

Publisher

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Emerald Group Publishing Limited

Copyright © 2012, Emerald Group Publishing Limited

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