Custom executive education program charters: a beneficial task and useful template

This paper introduces readers to the usefulness of, design of, and an example of a custom executive education program charter. As such, charters are posed as a key task to complete at the outset of a new custom executive education provider/client relationship.

This paper codifies the attributes of a well-conceived and well-crafted program charter based on a number of years of having led custom executive education program design, development, and delivery activities.

Six components of a useful and substantive custom executive education program charter are identified. Each is discussed as are the roles that a completed charter can contribute to in an ongoing custom executive education provider/client relationship.

The field-inspired custom executive education program charter insights presented are immediately actionable by program providers and/or the client sponsors of such programs.

Readers are provided with a template for crafting their own charters. The merits of having a charter are highlighted, as are some of the challenges involved in crafting one.