List of Contributors

International Marketing in the Fast Changing World

ISBN: 978-1-78560-233-7, eISBN: 978-1-78560-232-0

ISSN: 1474-7979

Publication date: 24 October 2015

Citation

(2015), "List of Contributors", International Marketing in the Fast Changing World (Advances in International Marketing, Vol. 26), Emerald Group Publishing Limited, Leeds, pp. vii-ix. https://doi.org/10.1108/S1474-797920150000026016

Publisher

:

Emerald Group Publishing Limited

Copyright © 2015 Emerald Group Publishing Limited


Felipe Mendes Borini Department of International Management, ESPM São Paulo, São Paulo, Brazil
Paul Dishman Woodbury School of Business, Utah Valley University, Orem, UT, USA
François Durrieu Department of Marketing, Kedge Business School, Bordeaux, France
Ulf Elg Department of Business Administration, School of Economics and Management, Lund University, Lund, Sweden
Pervez N. Ghauri Birmingham Business School, University of Birmingham, Birmingham, UK
Geir Gripsrud Department of Marketing, BI Norwegian Business School, Oslo, Norway
Simone Guercini Department of Economics and Management, University of Florence, Florence, Italy
Jing Guo Finance Department, Hebei Finance University, Baoding, China
Ahlem Hajjem Département de Marketing, Université du Québec à Montréal, Montréal, Canada
Katharina Maria Hofer Department of Retailing, Sales and Marketing, Johannes Kepler University, Linz, Austria
Auke Hunneman BI Norwegian Business School, Oslo, Norway
Minjeong Kim Department of Apparel Merchandising and Interior Design, Oregon State University, Corvallis, OR, USA
Michel Librowicz Département de Stratégie, Responsabilité Sociale et Environnementale, Université du Québec à Montréal, Montréal, Canada
Nayyer Naseem School of Business, Wayne State University, Detroit, MI, USA
Lisa Maria Niehoff Department of Retailing, Sales and Marketing, Johannes Kepler University, Linz, Austria
Debora Atala Pires Department of International Management, ESPM São Paulo, São Paulo, Brazil
Thelma Valéria Rocha Department of International Management, ESPM São Paulo, São Paulo, Brazil
Dennys Eduardo Rossetto Department of International Management, ESPM São Paulo, São Paulo, Brazil
Andrea Runfola Department of Economics, University of Perugia, Perugia, Italy
Carl Arthur Solberg BI Norwegian Business School, Oslo, Norway
Sarah (Song) Southworth Department of Textile and Apparel Management, University of Missouri Columbia, MO, USA
Kayhan Tajeddini Department of Business Administration, School of Economics and Management, Lund University, Lund, Sweden
Harry A. Taute Woodbury School of Business, Utah Valley University, Orem, UT, USA
Issam Telahigue Département des Sciences Administratives, Université du Québec en Outaouais, St-Jérôme, Québec, Canada
Amonrat Thoumrungroje Department of International Business Management, Assumption University, Bangkok, Thailand
Roy Toffoli Département de Marketing, Université du Québec à Montréal, Montréal, Canada
Swati Verma School of Business, Wayne State University, Detroit, MI, USA
Gerhard A. Wuehrer Department of Retailing, Sales and Marketing, Johannes Kepler University, Linz, Austria
Hui Xu Business School, Nankai University, Tianjin, China
Attila Yaprak School of Business, Wayne State University, Detroit, MI, USA
International Marketing in the Fast Changing World
Advances in International Marketing
International Marketing in the Fast Changing World
Copyright Page
List of Contributors
International Marketing in the Fast Changing World – Introduction to Volume 26
Revisiting Uppsala through the Lenses of New Ventures: A Longitudinal Study of Norwegian Firms
Internationalization through E-Commerce. The Case of MultiBrand Luxury Retailers in the Fashion Industry
Internationalisation Strategies and Industry Structure
Small-Medium Sized Manufacturers’ Internationalization through Retail Store Openings Abroad: A Study of the Italian Fashion Industry
A Taxonomy of Export-Pricing Strategies and Their Performance in International Markets
Enhancing Organizational Performance of International SMEs through Inter-Firm Marketing Collaborations
Examining Causal Relationships among International Experience, Perceived Environmental Uncertainty, Market Entry Mode, and International Performance
International Marketing in Multinational Company Subsidiaries in Emerging Markets: A Multidimensional Approach
The Moderating Roles of Organizational Learning and Strategic Flexibility on Marketing Strategic Change and Business Performance: Evidence from Firms in Thailand
Impact of Acculturation, Consumer Affinity, and Inverse COO Effect on a Supplier Country’s Image from Exporting Professional Services to a Host Country: A Conceptual Framework
Perceived Quality of Asian Brands by U.S. Consumers: Case of Cosmetic Brand Using Age as a Moderator
Global Brand Attitude, Perceived Value, Consumer Affinity, and Purchase Intentions: A Multidimensional View of Consumer Behavior and Global Brands