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Cloud sourcing and innovation: slow train coming? A composite research study

Leslie P. Willcocks (Department of Management, London School of Economics and Political Science, London, UK)
Will Venters (Department of Management, London School of Economics and Political Science, London, UK)
Edgar A. Whitley (Department of Management, London School of Economics and Political Science, London, UK)

Strategic Outsourcing: An International Journal

ISSN: 1753-8297

Article publication date: 21 June 2013

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Abstract

Purpose

Although cloud computing has been heralded as driving the innovation agenda, there is growing evidence that cloud computing is actually a “slow train coming”. The purpose of this paper is to seek to understand the factors that drive and inhibit the adoption of cloud computing, particularly in relation to its use for innovative practices.

Design/methodology/approach

The paper draws on a composite research base including two detailed surveys and interviews with 56 participants in the cloud supply chain undertaken between 2010 and 2013. The insights from this data are presented in relation to set of antecedents to innovation and a cloud sourcing model of collaborative innovation.

Findings

The paper finds that while some features of cloud computing will hasten the adoption of cloud, and its use for innovative purposes by the enterprise, there are also clear challenges that need to be addressed before cloud can be adopted successfully. Interestingly, the analysis highlights that many of these challenges arise from the technological nature of cloud computing itself.

Research limitations/implications

The research highlights a series of factors that need to be better understood for the maximum benefit from cloud computing to be achieved. Further research is needed to assess the best responses to these challenges.

Practical implications

The research suggests that enterprises need to undertake a number of steps for the full benefits of cloud computing to be achieved. It suggests that collaborative innovation is not necessarily an immediate consequence of adopting cloud computing.

Originality/value

The paper draws on an extensive research base to provide empirically informed analysis of the complexities of adopting cloud computing for innovation.

Keywords

Citation

Willcocks, L.P., Venters, W. and Whitley, E.A. (2013), "Cloud sourcing and innovation: slow train coming? A composite research study", Strategic Outsourcing: An International Journal, Vol. 6 No. 2, pp. 184-202. https://doi.org/10.1108/SO-04-2013-0004

Publisher

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Emerald Group Publishing Limited

Copyright © 2013, Emerald Group Publishing Limited

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