THE MARK TWAIN DILEMMA: THE THEORY AND PRACTICE OF CHANGE LEADERSHIP
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Abstract
The best time to change a company is when it's successful, but that's also the time when resistance to change is at its highest.
Citation
Pietersen, W. (2002), "THE MARK TWAIN DILEMMA: THE THEORY AND PRACTICE OF CHANGE LEADERSHIP", Journal of Business Strategy, Vol. 23 No. 5, pp. 32-37. https://doi.org/10.1108/eb040272
Publisher
:MCB UP Ltd
Copyright © 2002, MCB UP Limited