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Identifying key success factors in supply chain management for increasing the competitive advantages of Vietnamese coffee

Thich Van Nguyen (Faculty of Profession, The University of Adelaide, Systems Design and Complexity Management School of Marketing and Management Adelaide, Adelaide, South Australia, Australia)
Nam Cao Nguyen (Faculty of Profession, The University of Adelaide, Systems Design and Complexity Management School of Marketing and Management Adelaide, Adelaide, South Australia, Australia)
Ockie J.H. Bosch (Faculty of Profession, The University of Adelaide, Systems Design and Complexity Management School of Marketing and Management Adelaide, Adelaide, South Australia, Australia)

Competitiveness Review

ISSN: 1059-5422

Article publication date: 16 October 2017

2021

Abstract

Purpose

The purpose of this paper is to identify the leverage points in the Vietnamese coffee supply chain (SC) that would be used for increasing competitive advantages of the product.

Design/methodology/approach

A sequential approach by combining two established modelling techniques (causal loop diagram and Bayesian belief networks) was applied to identify the leverage points in the Vietnamese coffee SC for increasing the competitive advantages of the product. Data for the study were collected from a series of workshops and in-depth interviews with numerous relevant stakeholders of the coffee industry in the central highland of Vietnam.

Findings

The systems’ archetypes were developed and a sensitivity analysis was conducted to identify potential factors that can increase the competitive advantages of coffee production. The results indicate that higher investment in all elements of the coffee SC will lead to an enhanced competitive advantage.

Originality/value

Supply chain management (SCM) has become a potentially valuable method for improving competitive advantages, as competition is no longer only between organizations but also among SCs. Therefore, this research focus on enhancing the competitive advantages of production via SCM.

Keywords

Citation

Nguyen, T.V., Nguyen, N.C. and Bosch, O.J.H. (2017), "Identifying key success factors in supply chain management for increasing the competitive advantages of Vietnamese coffee", Competitiveness Review, Vol. 27 No. 5, pp. 438-461. https://doi.org/10.1108/CR-10-2016-0066

Publisher

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Emerald Publishing Limited

Copyright © 2017, Emerald Publishing Limited

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