Putting a price on sustainability: Strategies for food products

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Sustainability has over recent times become one of those buzzwords there seems little escape from. As a consequence, the number of product categories untarnished by its associated implications is diminishing all the time. Food is clearly the one sector where sustainability issues are very much to the fore. The advent of labeling practices to indicate such as organic or Fair Trade has further ensured their prominence. Persuading consumers to buy sustainable food products has, however, produced mixed results to date. Numerous individuals readily voice their approval of any initiatives aimed at safeguarding natural resources or promoting animal welfare, for example. But their actual purchase behavior often tells a different story. Words clearly speak louder than actions in these cases.

The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations.

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.