Brewing a business strategy model
John Thiel
(Assistant professor of management at the University of Tennessee at Knoxville's College of Business Administration.)
115
Abstract
Strategic decision‐making is difficult because predicting the future in any detail is simply impossible. If we could get a handle on the relationships between decisions of the past and their effects on later business performance, though, we could probably discover which decisions were most significant to performance. This, in turn, would give us clues about the relationship between strategic decisions of the future and their effects on performance.
Citation
Thiel, J. (1980), "Brewing a business strategy model", Planning Review, Vol. 8 No. 3, pp. 29-33. https://doi.org/10.1108/eb053914
Publisher
:MCB UP Ltd
Copyright © 1980, MCB UP Limited