Made in Japan, used in the West

Abstract

There is an ambivalence in many people’s attitudes to Japanese business techniques in the West. An admiration for their management styles and ability to penetrate Western markets is occasionally tempered by an ill‐informed suspicion that in some way the Japanese have created – or been allowed to operate in – a less than level playing field.

Citation

(2002), "Made in Japan, used in the West", Strategic Direction, Vol. 18 No. 1, pp. 18-21. https://doi.org/10.1108/02580540210793167