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Supply chain management: a new narrative: How innovation creates, improves and adds value to society

Strategic Direction

ISSN: 0258-0543

Article publication date: 22 March 2011

1152

Abstract

Purpose

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

Academics are always attempting to view problems and ideas in news ways, and increasingly these new ways involve the addition of one or two dimensions that have never been viewed together before. This at once makes their research more interesting, and more baffling to the outsider not skilled in the arts and conventions of academic research and writing. For an academic, every new layer needs rigorous justification and backing from previous studies – never has the saying “standing on the shoulders of giants” been more apt.

Practical implications

Provides strategic insights and practical thinking that have influenced some of the world's leading organizations.

Originality/value

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to‐digest format.

Keywords

Citation

(2011), "Supply chain management: a new narrative: How innovation creates, improves and adds value to society", Strategic Direction, Vol. 27 No. 4, pp. 18-21. https://doi.org/10.1108/02580541111115456

Publisher

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Emerald Group Publishing Limited

Copyright © 2011, Emerald Group Publishing Limited

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