Shopping centre management for the ′nineties

Abstract

Examines two aspects of the management consultant′s role in making shopping centre management more efficient. Analyses the practical aspects of the shopping centre design concept: entrances, signposting, safety and security, equipment. Also considers the scope of landlord services such as marketing and promotion to be provided.

Citation

Cowper, R.J. (1992), "Shopping centre management for the ′nineties", Property Management, Vol. 10 No. 4, pp. 329-337. https://doi.org/10.1108/02637479210030466