Innovation and Evolution in UK Retailing: The Retail Warehouse

Abstract

Innovations in retailing are characterised by, first, a hostile reaction from established organisations and, second, by a distinctive pattern of evolution. This article presents an integrated theory of retail change which is used to describe the development of the retail warehouse, one of the most important – and reviled – post‐war innovations in UK retailing.

Citation

Brown, S. (1990), "Innovation and Evolution in UK Retailing: The Retail Warehouse", European Journal of Marketing, Vol. 24 No. 9, pp. 39-54. https://doi.org/10.1108/03090569010135927