The essentials of financial strength through sound lobbying fundamentals

Abstract

Successfully managing libraries begins by securing funding and favorable library policies. Whether one reports to a city council, a university board, or a corporate division, securing budget funds – and, for that matter, most other operational resources – is a process of justification, persuasion and commitment. Knowledge of lobbying techniques is useful in promoting library needs to decision makers. Three areas related to lobbying can be of benefit to library managers. These areas are: positioning oneself to be an effective lobbyist; making the most out of the “lobbying meeting”; and the lobbying arena.

Citation

Meraz, G. (2002), "The essentials of financial strength through sound lobbying fundamentals", The Bottom Line, Vol. 15 No. 2, pp. 64-69. https://doi.org/10.1108/08880450210427326