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Modelling the relationship between perceived value, satisfaction and repurchase intentions in a business‐to‐business, services context: an empirical examination

Paul G. Patterson (School of Marketing, University of New South Wales, Sydney, Australia, and)
Richard A. Spreng (Department of Marketing and Logistics, Graduate School of Management, Michigan State University, East Lansing, Michigan, USA)

International Journal of Service Industry Management

ISSN: 0956-4233

Article publication date: 1 December 1997

21525

Abstract

Examines the relationship between four key post‐purchase constructs: perceived performance, satisfaction, perceived value, and repurchase intentions, in a causal path framework in an empirical study of business‐to‐business professional services. Attempts to disaggregate performance into its component multiple dimensions, and assess the individual impact of each on post‐purchase evaluation processes. Shows that the effect of perceived value on repurchase intentions is completely mediated through satisfaction. Confirms six performance dimensions, each having a significant impact on both value and satisfaction and adds new insight to our understanding of the respective roles of perceived value, satisfaction and post‐purchase intentions.

Keywords

Citation

Patterson, P.G. and Spreng, R.A. (1997), "Modelling the relationship between perceived value, satisfaction and repurchase intentions in a business‐to‐business, services context: an empirical examination", International Journal of Service Industry Management, Vol. 8 No. 5, pp. 414-434. https://doi.org/10.1108/09564239710189835

Publisher

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MCB UP Ltd

Copyright © 1997, MCB UP Limited

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