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Retail Insights ‐ Winter 1997

David Pollitt (Guest Editor)

International Journal of Retail & Distribution Management

ISSN: 0959-0552

Article publication date: 1 October 1997

189

Abstract

Prioritizing should be a company’s No. 1 virtue. In the absence of priority, companies flounder, and employees become distracted. This inevitably leads to missed deadlines, over‐extended budgets, and a resulting output different from what was originally intended. This is excruciatingly evident when implementing an information technology (IT) strategy. Few industries can compete with the heap of wasteful, incomplete, and underutilized projects IT has amassed over the past two decades. The core of the problem is not the technology, but a failure clearly to define priorities at all levels in a company.

Citation

Pollitt, D. (1997), "Retail Insights ‐ Winter 1997", International Journal of Retail & Distribution Management, Vol. 25 No. 10, pp. 1-17. https://doi.org/10.1108/09590552199700004

Publisher

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MCB UP Ltd

Copyright © 1997, MCB UP Limited

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