Retail Insights ‐ Summer 1999
International Journal of Retail & Distribution Management
ISSN: 0959-0552
Article publication date: 1 May 1999
Abstract
Business travel is key custom to many hotels. Value springs both from volume and relatively low rates of discounting and commission, but what type of strategies will make for success in the future? Three main themes emerge from a review of reported trends in provision: development of special brands, enhancement of special on‐site services and use of promotions.
Citation
Fojt, M. (1999), "Retail Insights ‐ Summer 1999", International Journal of Retail & Distribution Management, Vol. 27 No. 5, pp. 1-17. https://doi.org/10.1108/09590552199900002
Publisher
:MCB UP Ltd
Copyright © 1999, MCB UP Limited