A new era of corporate giving

Abstract

Bob spent 12 years founding and directing a mental health charity. He is a winner of the Guardian Jerwood Award for ‘individual excellence and innovation in the small to medium charity sector’. Bob now works as an independent consultant. In this article he examines the changing scene of corporate giving and offers some tips on how to succeed in this area of funding, which is often not well exploited by mental health charities.

Citation

Cornell, B. (2000), "A new era of corporate giving", A Life in the Day, Vol. 4 No. 3, pp. 24-27. https://doi.org/10.1108/13666282200000024