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The Influence of Electronic Transmission on Written Communication

Joel P. Bowman (Western Michigan University)

American Journal of Business

ISSN: 1935-5181

Article publication date: 28 October 1992

110

Abstract

The primary objectives of the study were to determine the principal influences of electronic mediation on text‐based communication as perceived by experienced users and to provide a basis for additional research including nonusers and novice users. To achieve the first objective, the Delphi technique was employed to obtain the opinions of experienced users of computer‐based communication systems. The members of the Delphi panel failed to reach consensus on any of more than eighty issues, and the three rounds of questionnaires showed little movement in the direction of consensus. The study thus confirms reports of wide variation in style and content of computer‐based messages and underscores the need for additional research in techniques and strategies that influence the readability and effectiveness of electronic messages.

Keywords

Citation

Bowman, J.P. (1992), "The Influence of Electronic Transmission on Written Communication", American Journal of Business, Vol. 7 No. 2, pp. 3-10. https://doi.org/10.1108/19355181199200010

Publisher

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MCB UP Ltd

Copyright © 1992, MCB UP Limited

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