LANGUAGE SKILLS

Abstract

The Single Market and the UK′s linguistic contribution are discussed. It has long been acknowledged that the UK′s willingness and ability to learn European languages have left much to be desired. These must be sharpened considerably ahead of the Single Market implementations in 1992. Initiatives for encouraging and facilitating this are examined with the emphasis on business language techniques. A raising of standards, above the ordinary level of competence which we have come to accept, is vital.

Citation

Ferney, D. (1990), "LANGUAGE SKILLS", European Business Review, Vol. 90 No. 1. https://doi.org/10.1108/EUM0000000001839