MANAGEMENT ADAPTATION TO EUROPE: THE FOOD INDUSTRY

Abstract

The food industry′s managerial response to the environmental change of EC accession is examined. Nine case studies had been carried out in the late 1970s and the same nine companies have been recently revisited to provide a longitudinal study. As we approach “1992”, EC issues have again become strategic.

Citation

Nicholls, J.R. (1990), "MANAGEMENT ADAPTATION TO EUROPE: THE FOOD INDUSTRY", European Business Review, Vol. 90 No. 1. https://doi.org/10.1108/EUM0000000001843