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International business and political geography

Douglas Tookey (Ashridge Management Centre, UK)

European Journal of Marketing

ISSN: 0309-0566

Article publication date: 1 March 1969

521

Abstract

Attempts to define some of the problems arising from the development of international business within the constraints of political geography, does this by using evidence from published research and informed opinion. Looks at the growth of international business, its effect on national economies, plus possible erosion of national sovereignty. Discusses how policies of international business and national governments, in a number of fields, conflict. States, although political boundaries and the existence of nation‐states are to some extent outdated by modern technology and from obstacles to trade and development, there may be serious disadvantages in reducing political constraints to enable the multinationals to operate more freely. Finalises that international regulation in some form of the multinational is essential to enable operations to be reconciled and co‐ordinated nationally.

Keywords

Citation

Tookey, D. (1969), "International business and political geography", European Journal of Marketing, Vol. 3 No. 3, pp. 136-151. https://doi.org/10.1108/EUM0000000005214

Publisher

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MCB UP Ltd

Copyright © 1969, MCB UP Limited

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