World Cup 2006 Bid: A Case Study - Bidding To Bring Football Home
Simon Preece
(Project Director, elmwood, Elmwood House, Ghyll Royd, Guiseley, Leeds LS20 9LT, UK)
International Journal of Sports Marketing and Sponsorship
ISSN: 1464-6668
Article publication date: 1 November 1999
105
Keywords
Citation
Preece, S. (1999), "World Cup 2006 Bid: A Case Study - Bidding To Bring Football Home", International Journal of Sports Marketing and Sponsorship, Vol. 1 No. 4, pp. 56-63. https://doi.org/10.1108/IJSMS-01-04-1999-B006
Publisher
:Emerald Group Publishing Limited
Copyright © 1999 by Winthrop Publications Limited