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Implementing trades of the National Football League Draft on blockchain smart contracts

Mathew B. Fukuzawa (Department of Operations Research, North Carolina State University, Raleigh, North Carolina, USA)
Brandon M. McConnell (Department of Operations Research, North Carolina State University, Raleigh, North Carolina, USA) (Center for Additive Manufacturing and Logistics, North Carolina State University, Raleigh, North Carolina, USA)
Michael G. Kay (Department of Industrial and Systems Engineering, North Carolina State University, Raleigh, North Carolina, USA)
Kristin A. Thoney-Barletta (Department of Textile and Apparel, Technology and Management, North Carolina State University, Raleigh, North Carolina, USA)
Donald P. Warsing (Department of Business Management, North Carolina State University, Raleigh, North Carolina, USA) (Department of Industrial and Systems Engineering, North Carolina State University, Raleigh, North Carolina, USA)

International Journal of Sports Marketing and Sponsorship

ISSN: 1464-6668

Article publication date: 12 January 2024

Issue publication date: 19 March 2024

112

Abstract

Purpose

Demonstrate proof-of-concept for conducting NFL Draft trades on a blockchain network using smart contracts.

Design/methodology/approach

Using Ethereum smart contracts, the authors model several types of draft trades between teams. An example scenario is used to demonstrate contract interaction and draft results.

Findings

The authors show the feasibility of conducting draft-day trades using smart contracts. The entire negotiation process, including side deals, can be conducted digitally.

Research limitations/implications

Further work is required to incorporate the full-scale depth required to integrate the draft trading process into a decentralized user platform and experience.

Practical implications

Cutting time for the trade negotiation process buys decision time for team decision-makers. Gains are also made with accuracy and cost.

Social implications

Full-scale adoption may find resistance due to the level of fan involvement; the draft has evolved into an interactive experience for both fans and teams.

Originality/value

This research demonstrates the new application of smart contracts in the inter-section of sports management and blockchain technology.

Keywords

Citation

Fukuzawa, M.B., McConnell, B.M., Kay, M.G., Thoney-Barletta, K.A. and Warsing, D.P. (2024), "Implementing trades of the National Football League Draft on blockchain smart contracts", International Journal of Sports Marketing and Sponsorship, Vol. 25 No. 2, pp. 330-359. https://doi.org/10.1108/IJSMS-09-2023-0185

Publisher

:

Emerald Publishing Limited

Copyright © 2023, Emerald Publishing Limited

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