Chinese whispers and urban myths
International Journal of Sports Marketing and Sponsorship
ISSN: 1464-6668
Article publication date: 1 October 2008
Citation
Chadwick, S. (2008), "Chinese whispers and urban myths", International Journal of Sports Marketing and Sponsorship, Vol. 10 No. 1, pp. 3-3. https://doi.org/10.1108/IJSMS-10-01-2008-B002
Publisher
:Emerald Group Publishing Limited
Copyright © 2008 by Winthrop Publications Limited