Viewpoint
Journal of Business & Industrial Marketing
ISSN: 0885-8624
Article publication date: 23 April 2020
Issue publication date: 23 April 2020
Citation
Boyd, E. (2020), "Viewpoint", Journal of Business & Industrial Marketing, Vol. 35 No. 4, pp. 629-630. https://doi.org/10.1108/JBIM-04-2020-508
Publisher
:Emerald Publishing Limited
Copyright © 2020, Emerald Publishing Limited