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“A ROSE, by any other name”…: relationship typology and performance measurement in supply chains

Christian Chelariu (Marketing Department, Sawyer Business School, Suffolk University, Boston, Massachusetts, USA)
Anthony Kwame Asare (Department of Marketing, School of Business, Quinnipiac University, Hamden, Connecticut, USA)
Thomas Brashear-Alejandro (Eugene M. Isenberg School of Management, University of Massachusetts, Amherst, Massachusetts, USA)

Journal of Business & Industrial Marketing

ISSN: 0885-8624

Article publication date: 1 April 2014

1050

Abstract

Purpose

The aim of this paper is to develop a comprehensive framework of supply chain performance that includes relationship, operational, strategic and economic performance measures.

Design/methodology/approach

The literature regarding inter-organizational performance including: supply chain management, logistics and marketing performance measures is reviewed. A synthesis of the review provides the foundation for developing a comprehensive model of supply chain management performance.

Findings

The review and synthesis finds that supply chain performance focuses primarily on operational and economic performance measures while paying less attention to relational and strategic performance measures. The comprehensive framework identifies four major categories of supply chain performance measures: relational; operational; strategic; and economic – hence the name ROSE.

Originality/value

This comprehensive framework identifies four types of supply chain measures that can be used as a guiding framework by both academics and practitioners. The paper also offers directions for future work in the form of propositions.

Keywords

Citation

Chelariu, C., Kwame Asare, A. and Brashear-Alejandro, T. (2014), "“A ROSE, by any other name”…: relationship typology and performance measurement in supply chains", Journal of Business & Industrial Marketing, Vol. 29 No. 4, pp. 332-343. https://doi.org/10.1108/JBIM-08-2013-0178

Publisher

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Emerald Group Publishing Limited

Copyright © 2014, Emerald Group Publishing Limited

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