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Market Your Way to Growth: 8 Ways to Win

Rebecca Dingus (Department of Marketing and Hospitality, Central Michigan University, Mt. Pleasant, MI, USA)

Journal of Product & Brand Management

ISSN: 1061-0421

Article publication date: 18 August 2014

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Citation

Dingus, R. (2014), "Market Your Way to Growth: 8 Ways to Win", Journal of Product & Brand Management, Vol. 23 No. 4/5, pp. 374-375. https://doi.org/10.1108/JPBM-09-2013-0398

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Emerald Group Publishing Limited

Copyright © 2014, Emerald Group Publishing Limited

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