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Online bubbles and echo chambers as social systems

Emerson Palmieri (Department of Sociology, Universidade de São Paulo, São Paulo, Brazil)

Kybernetes

ISSN: 0368-492X

Article publication date: 15 January 2024

56

Abstract

Purpose

The aim of the text is to reflect on the formation of the so-called digital echo chambers or filter bubbles, which are environments formed around particular topics whose objective is to promote a given political-ideological position. The argument the author puts forward is that echo chambers are social systems of interaction created to deal with the process of informational overload brought about by the consolidation of digital media in people’s daily lives.

Design/methodology/approach

The author used Niklas Luhmann’s theory of social systems to explain what the author is calling social systems of interaction. Furthermore, the author made clarifications about: (1) the current debate regarding echo chambers; (2) what is the concept of “information” that the author is using to formulate the proposition and (3) what is the specificity that digital media bring when the author talks about informational overload and about the formation of echo chambers.

Findings

The author concluded that echo chambers can be seen as digital interaction systems, but the concept of “interaction” must be adapted. The author also concluded that echo chambers help society to deal with the phenomenon of informational overload.

Originality/value

There are few works which try to make a detailed analysis of echo chambers from a Luhmannian perspective. With the propositions presented in this text, along with other writings of the own, the author gives an important step in that direction by introducing the topic in the social systems researchers community.

Keywords

Acknowledgements

Erratum: It has come to the attention of the publisher that the article “Palmieri, E. (2024), “Online bubbles and echo chambers as social systems”, Kybernetes, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/K-09-2023-1742”, contained a reference error, which was introduced during the production process. ‘The debate is, so far, inconclusive, so it becomes necessary to dialogue with the arguments presented in order to draw some conclusions. We had already taken a first step in this direction on another occasion, where we argued that social media have an ambivalent potential, being able to both expand and reduce the contingency of communication (Author, 2023).’ has been changed to ‘The debate is, so far, inconclusive, so it becomes necessary to dialogue with the arguments presented in order to draw some conclusions. We had already taken a first step in this direction on another occasion, where we argued that social media have an ambivalent potential, being able to both expand and reduce the contingency of communication (Palmieri, 2023).’ Author (2023), Author has also been removed from the references section. The publisher sincerely apologises for this error and for any confusion caused.

Citation

Palmieri, E. (2024), "Online bubbles and echo chambers as social systems", Kybernetes, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/K-09-2023-1742

Publisher

:

Emerald Publishing Limited

Copyright © 2023, Emerald Publishing Limited

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