Co-design-based learning for entrepreneurs in the digital age

Abstract

Purpose

The purpose of this paper is to adapt the design-based learning (DBL) approach for entrepreneurship education. Having in mind the aim to improve the innovative thinking competence of nascent entrepreneurs that operate at the fuzzy front end of innovation, the research identifies key characteristics of the co-design-based learning (Co-DBL) approach for nurturing entrepreneurs in the digital age.

Design/methodology/approach

The exploratory research is based on qualitative and quantitative analysis. To get feedback and to evaluate the progress of innovative thinking competence of Co-DBL participants, the pre- and post-co-design workshop surveys were administrated. The statistical analysis of the surveys was carried out to determine the effects of the Co-DBL.

Findings

The research has revealed key dimensions relevant to Co-DBL in entrepreneurial learning (features of the project, facilities for project activities, features of the teaching process, features of learning context and assessment) and found the corresponding characteristics. The results of the current study show the perspective of the suggested Co-DBL approach in entrepreneurial learning to improve creativity, analyticity, intuition and flexibility of thinking of nascent entrepreneurs.

Originality/value

This paper presents a new look at co-design that can be applied to entrepreneurship education to enhance innovative thinking, improve the ability of nascent entrepreneurs to identify and create opportunity and to tolerate ambiguity and conditions of uncertainty in the search and development of innovative solutions.

Citation

Laptev, G. and Shaytan, D. (2022), "Co-design-based learning for entrepreneurs in the digital age", Measuring Business Excellence, Vol. 26 No. 1, pp. 93-105. https://doi.org/10.1108/MBE-11-2020-0158