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Adaptive reuse of historic buildings: connecting the links between tourist appreciation and visitation

Adlin Baizura Ariffin (Faculty of Hotel and Tourism Management, USCI University-Sarawak Campus, Kuching, Malaysia)
Mohd Salehuddin Mohd Zahari (Faculty of Hotel and Tourism Management, Universiti Teknologi MARA, Puncak Alam, Selangor, Malaysia)
Mohd Hafiz Hanafiah (Faculty of Hotel and Tourism Management, Universiti Teknologi MARA, Puncak Alam, Selangor, Malaysia)

Property Management

ISSN: 0263-7472

Article publication date: 2 June 2020

Issue publication date: 15 July 2020

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Abstract

Purpose

This article aims to illustrate the influence of the adaptive reuse of historic buildings on tourists’ appreciation and actual visitation.

Design/methodology/approach

This study surveyed the perception of tourists on the adaptive reuse of historic buildings activity in Kuching city, Malaysia, via the causal research design and self-administered questionnaire. Two hundred forty-two respondents participated in this survey.

Findings

This study found that the tourists highly acknowledged the practices of adaptive reuse of the historic buildings. Their positive behaviour is evident when most of the tourists perceived the adaptive reuse of the historic buildings influence their level of appreciation and subsequently translated it into their actual visitation.

Practical implications

Based on these findings, this study proposes that the adaptive reuse of historic buildings be marketed as a heritage tourism product. This promising indication from the tourists will undoubtedly draw several practical implications to the local authority policy on the practices of historic buildings adaptive reuse and how it benefits the heritage tourism development.

Originality/value

This study confirms that adaptive reuse is an excellent initiative as it is not only preserving the historical treasures for future generations but is a catalyst for tourism development and helps to generate income for the community.

Keywords

Citation

Ariffin, A.B., Zahari, M.S.M. and Hanafiah, M.H. (2020), "Adaptive reuse of historic buildings: connecting the links between tourist appreciation and visitation", Property Management, Vol. 38 No. 4, pp. 531-541. https://doi.org/10.1108/PM-04-2019-0019

Publisher

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Emerald Publishing Limited

Copyright © 2020, Emerald Publishing Limited

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