The development of new products: the role of firm context and managerial cognition

Citation

(2013), "The development of new products: the role of firm context and managerial cognition", Development and Learning in Organizations, Vol. 27 No. 1. https://doi.org/10.1108/dlo.2013.08127aaa.002

The development of new products: the role of firm context and managerial cognition

Article Type: Abstracts From: Development and Learning in Organizations, Volume 27, Issue 1

Plambeck N.Journal of Business Venturing, November 2012, Vol. 27 No. 6, Start page: 607, No. of pages: 15

We explore the effect of organizational factors and managerial cognition on firms’ entrepreneurial actions and investigate the relationship between these antecedents by drawing from prior work on corporate entrepreneurship, managerial cognition, and the attention-based view of the firm. The analysis of data from 84 firms shows that firm strategy and resources influence the degree of negativity with which managers interpret events that lead to the development of new products. Our results also suggest that more negative evaluations of the triggering event lead to less innovative new products. While the strategy and the resources of a firm also have an effect on a new product’s degree of innovativeness, at least part of this effect is mediated by executives’ evaluation of the triggering event. The theoretical elaboration and our results contribute to a better understanding of the drivers of corporate entrepreneurial activities and point to the importance of considering both managerial and organizational factors for advancing our knowledge on firms’ entrepreneurial actions. ISSN: 0883-9026 Article type: Research paper Reference: 41AT445

Keywords: Firms’ strategy and resources, Mediating relationship