The Challenge of International Distribution

Abstract

Current business conditions make the distinction between domestic and international distribution unimportant. Successful enterprises have realised that to survive and prosper in the business environment of today and tomorrow, they must go beyond the organisational structures and strategic approaches of the past, and adopt a world‐wide, global view of business.

Citation

Bender, P.S. (1985), "The Challenge of International Distribution", International Journal of Physical Distribution & Materials Management, Vol. 15 No. 4, pp. 20-25. https://doi.org/10.1108/eb014612