2. What is the Strategic Role of Logistics?

Abstract

Little more than a decade ago businesses enjoyed the relative luxury of continuing expansion, soft markets, comfortable margins, reasonable overheads and good returns. In those days management was akin to driving an automatic car it wasn't really a matter of concentrating on the vehicle as much as it was simply steering gently along an unobstructed course.

Citation

(1988), "2. What is the Strategic Role of Logistics?", International Journal of Physical Distribution & Materials Management, Vol. 18 No. 2/3, pp. 7-10. https://doi.org/10.1108/eb014674