Approaches to retail management:: 2. Texas Homecare

Abstract

As every householder knows to his cost, do‐it‐yourself methods are essential in these straitened times. The “hardware” shop stuffed with odd planks of wood, “pounds” of nails and drawers filled with every conceivable size of washer has been replaced by the streamlined “home improvements” supermarket. One such very successful chain is Texas Homecare, a division of Home Charm Ltd, who specialise in the “systems” approach selling complete plumbing, double‐glazing or furniture kits packed and ready for the customer to assemble at home. In the second of our company analyses (see RDM Sept/ Oct 1976) Dr. David Walters examines some of the factors which have helped to treble Home Charm's turnover in three years.

Citation

Walters, D. (1977), "Approaches to retail management:: 2. Texas Homecare", Retail and Distribution Management, Vol. 5 No. 1, pp. 6-11. https://doi.org/10.1108/eb017870