The British Gas demerger — the internal communications story

Abstract

The demerger of British Gas in 1996 was one of the largest restructurings in UK corporate history. This paper focuses on the internal communications challenges of the demerger, including the objectives, strategies and results. It is written from the perspective of an ‘insider’ because the author was a member of the executive team of British Gas, responsible for the external and internal communication in the run‐up to the demerger.

Citation

Lewis, S. (1998), "The British Gas demerger — the internal communications story", Journal of Communication Management, Vol. 3 No. 2, pp. 168-171. https://doi.org/10.1108/eb023492