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LITERACY PROJECTS: TEN TIPS FOR RAISING THE MONEY

Steve Sumerford (librarian at the Chavis Lifelong Learning Library, a branch of the Greensboro, N.C. Public Library System, and the co‐director of the Community of Readers. He and Greensboro Public Library Assistant Director Sandra Neerman launched a fundraising campaign in 1991 which raised over $100,000 for family literacy programs.)

The Bottom Line

ISSN: 0888-045X

Article publication date: 1 March 1993

47

Abstract

Any professional fundraiser will tell you that literacy, particularly family literacy, is “a sexy issue” these days. During the past few years, foundations, corporations, and civic organizations generously have distributed funds to any literacy project that appears to be effective in solving one of the nation's most debilitating problems, illiteracy. Across the nation, schools, community groups, daycare centers, and myriad other agencies all have obtained funds to develop these literacy programs.

Citation

Sumerford, S. (1993), "LITERACY PROJECTS: TEN TIPS FOR RAISING THE MONEY", The Bottom Line, Vol. 6 No. 3/4, pp. 49-52. https://doi.org/10.1108/eb025387

Publisher

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MCB UP Ltd

Copyright © 1993, MCB UP Limited

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