What makes BT a role model

Abstract

BT is the largest organization to be recognized as a prize winner in the European Quality awards. While the global telecommunications provider's achievement reflects strong performance across all nine criteria of the business excellence model, the judges of Europe's premier business excellence competition have identified BT's approaches in three key areas of management and business performance as exemplary.

Citation

(1998), "What makes BT a role model", Measuring Business Excellence, Vol. 2 No. 2, pp. 14-18. https://doi.org/10.1108/eb025525