The SIX SIGMA focus on TOTAL CUSTOMER SATISFACTION
Jane Erwin
(Freelance writer and business media consultant from Houston, Texas. Additional research by PC Douglas.)
375
Abstract
Developed by Motorola in the 1980s Six Sigma is a target‐based continuous improvement now and into the next century. Companies around the world are embracing concept that, by focusing on the causes of customer dissatisfaction, is an approach its disciplines to revitalize their culture and deliver a boost to the bottom line.
Citation
Erwin, J. (1998), "The SIX SIGMA focus on TOTAL CUSTOMER SATISFACTION", Measuring Business Excellence, Vol. 2 No. 4, pp. 16-22. https://doi.org/10.1108/eb025549
Publisher
:MCB UP Ltd
Copyright © 1998, MCB UP Limited