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WHY QUALITY INITIATIVES FAIL

J.M. Juran (Founder and chairman emeritus of the Juran Institute in Wilton, CT.)

Journal of Business Strategy

ISSN: 0275-6668

Article publication date: 1 April 1993

557

Abstract

The guru of the international quality movement explains what keeps going wrong with so many American efforts at total quality management.

Citation

Juran, J.M. (1993), "WHY QUALITY INITIATIVES FAIL", Journal of Business Strategy, Vol. 14 No. 4, pp. 35-38. https://doi.org/10.1108/eb039571

Publisher

:

MCB UP Ltd

Copyright © 1993, MCB UP Limited

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