Information for competitive advantage at Axel Springer publishing house
Abstract
What do Claudia Schiffer and Helmut Kohl have in common? Their biographical details, as far as they are available, are recorded in the electronic text archives of the Axel Springer publishing house, Germany's largest newspaper publisher. Whether it is Ms Schiffer's hobbies or Kohl's food preferences, a wealth of information about them and other famous people can be called up on the computer. This information has been compiled from a wide variety of publications by the archive librarians. The problem is, how do you make an archive which contains more than 30 million press clippings accessible to users?
Citation
Hamilton, S. (1995), "Information for competitive advantage at Axel Springer publishing house", The Electronic Library, Vol. 13 No. 2, pp. 143-144. https://doi.org/10.1108/eb045353
Publisher
:MCB UP Ltd
Copyright © 1995, MCB UP Limited