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Management Education for the Retail Industry—The Australian Case

Dr Geoffrey Kiel (Department of Management, University of Queensland Business School)

Journal of Management Development

ISSN: 0262-1711

Article publication date: 1 January 1983

399

Abstract

Increased market segmentation is likely to be an emerging trend in management education in Australia. To date management education has been “production oriented”, concentrating on functional areas such as accounting, marketing and human resource management. The formal, institutionalised management education industry has sought to turn out functional specialists (B. Com., B. Bus. (accounting)) or generalist managers (M.B.A., B. Bus. (management)) with an underlying assumption that these graduates will function effectively in any industry.

Citation

Kiel, G. (1983), "Management Education for the Retail Industry—The Australian Case", Journal of Management Development, Vol. 2 No. 1, pp. 19-35. https://doi.org/10.1108/eb051537

Publisher

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MCB UP Ltd

Copyright © 1983, MCB UP Limited

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