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Personal computers empower strategic management

Bernard C. Reimann (Professor of management at Cleveland State University)

Planning Review

ISSN: 0094-064X

Article publication date: 1 June 1986

59

Abstract

Although the personal computer (PC) invasion of the corporate world may be old news by now, most organizations are just beginning to appreciate some of the benefits—and hazards—of this new technology. The new developments in personal computing — not just PCs, but other sophisticated hardware and software, and networks as well—can have subtle effects on an organization. Evidence is mounting that computer technology is helping to improve the strategic vision of its users. Not only does the computer speed up such work as word processing and budgeting, it can actually change the way managers view their world and relate to it.

Citation

Reimann, B.C. (1986), "Personal computers empower strategic management", Planning Review, Vol. 14 No. 6, pp. 28-35. https://doi.org/10.1108/eb054168

Publisher

:

MCB UP Ltd

Copyright © 1986, MCB UP Limited

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