Colorful chemicals cuts its losses

Abstract

This case is based on the author's experience with a real corporate problem. All names are fictional and the company's business has been disguised. Although all numbers have been changed to preclude identification of the real company, financial ratios have been retained and the case recounts actual events and relationships.

Citation

Seiler, G.R. (1987), "Colorful chemicals cuts its losses", Planning Review, Vol. 15 No. 1, pp. 16-21. https://doi.org/10.1108/eb054172