Internationale dienstleistungskompetenzen der europäischen hotellerie

Abstract

European hotels, which tend to be individual businesses, have a hard time resisting the continued globalization pressure. In order to survive the fierce international competition, Europe's hotel business needs to offer their potential customers an added value that they do not receive from hotel chains. The author shows how European hotels can prevail by developing international service competencies.

Citation

Frehse, J. (2003), "Internationale dienstleistungskompetenzen der europäischen hotellerie", Tourism Review, Vol. 58 No. 1, pp. 6-15. https://doi.org/10.1108/eb058397